Marketing and Strategy
Bringing a fresh approach to building and deploying marketing strategy is a key to success.
Eduvation have built success brand positions for numerous VLE and MIS systems through effective brand management focusing on a products strengths and key differentiators to stand out from the crowd.
Key area's of marketing and strategy focus are:
- Brand building - from growing existing brands to establishing new market entries
- Marketing campaigns - structured and deployed to ensure multiple media are used effectively and coherently
- Collateral creation, both print, email and online
- Web site creation, design and structure
- New media and building online presence and following
- AGILE Marketing - bringing the principals of AGILE development to marketing, regular review, continual development and changing where needed for maximum effect
We have led numerous products to successful shortlist positions are the BETT and ERA awards further broadening their appeal.